Eliza Reid

The Canadian first lady of Iceland pens a book about why this tiny nation is leading the charge in gender equality, in the vein of The Moment of Lift.

Iceland is the best place on earth to be a woman—but why?

For the past twelve years, the World Economic Forum’s Global Gender Gap Report has ranked Iceland number one on its list of countries closing the gap in equality between men and women. What is it about Iceland that enables its society to make such meaningful progress in this ongoing battle, from electing the world’s first female president to passing legislation specifically designed to help even the playing field at work and at home?

The answer is found in the country’s sprakkar, an ancient Icelandic word meaning extraordinary or outstanding women.

Eliza Reid—Canadian born and raised, and now first lady of Iceland—examines her adopted homeland’s attitude toward women: the deep-seated cultural sense of fairness, the influence of current and historical role models, and, crucially, the areas where Iceland still has room for improvement. Throughout, she interviews dozens of sprakkar to tell their inspirational stories, and expertly weaves in her own experiences as an immigrant from small-town Canada. The result is an illuminating discussion of what it means to move through the world as a woman and how the rules of society play more of a role in who we view as equal than we may understand.

What makes many women’s experiences there so positive? And what can we learn about fairness to benefit our society?

Like influential and progressive first ladies Eleanor Roosevelt, Hillary Rodham Clinton, and Michelle Obama, Reid uses her platform to bring the best of her nation to the world. Secrets of the Sprakkar is a powerful and atmospheric portrait of a tiny country that could lead the way forward for us all.